Fy2Press
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Content and SEO

Keep Shopify. Build your content strategy in WordPress.

Need more room for buying guides, comparisons and useful product content? Bring your Shopify catalog into WordPress and connect those pages to your products. Shopify keeps commerce and checkout.

Plan your SEO

FREE provides a starting point for catalog SEO: preferred product pages, indexing instructions, sitemap entries and product information for search engines. Review these settings as part of your wider SEO strategy.

Keep Shopify. Give your content more room.

Your product pages are not enough for the buying guides, comparisons and landing pages you want to publish.

Use WordPress to structure that content, connect it to products and work with your publishing tools, while Shopify handles sales.

Shopify already has SEO tools. Choose which product URLs should be primary and manage indexing across both sites; adding WordPress alone does not guarantee rankings.

Build a buying guide : Keep Shopify. Give your content more room. →

Decision guide

Shopify or WordPress: which product URL should be canonical?

Decide which of your Shopify and WordPress product pages to declare as the main version, then check the served result with a fillable checklist.

Resources →

01 · In three steps

Make three decisions in the right order.

First choose which product pages you want search engines to show. Then set up indexing and check the published pages.

  1. 01

    Choose the main product page before enabling index controls.

  2. 02

    Keep thin tag archives disabled unless they are intentionally curated.

  3. 03

    Inspect canonicals, robots, XML sitemap inclusion and rendered schema on the public URL.

02 · SEO

Four settings for your catalog SEO.

Use these settings together: choose the main product pages, connect useful content, manage archives and check the published pages.

01

Choose one primary product surface

Decide whether the WordPress page or the Shopify product page should be the main version before enabling index controls. In Fy2Press, this choice applies to every synchronized product at once.

02

Build crawlable editorial paths

Connect native WordPress products and collections to useful guides, comparisons and curated category pages.

03

Publish archives deliberately

Keep thin tag and filter combinations out of the index until they contain a distinct, maintained search experience.

04

Verify the rendered evidence

Inspect canonicals, robots directives, sitemap membership and schema on the public URL, not only in plugin settings.

03 · Keep the system boundary visible

One boundary. Zero confusion.

Fy2Press connects the catalog surface. It does not replace Shopify, copy your store, or pretend WordPress is the commerce engine.

SHOPIFY

Owns commerce

  • Product and collection records
  • Cart and checkout
  • Payments and inventory
Fy2Press

Carries the catalog

  • Manual, reviewable sync
  • Display templates
  • Blocks and shortcodes
WORDPRESS

Owns presentation

  • Pages and templates
  • Editorial context
  • Pages you optimize for search

04 · Fy2Press 1.1.0

Where to make each change

Find the right tool and the guide that explains each step.

05 · Guide index

Guides for your next step

Connect your store, publish useful pages and check what visitors and search engines can access.

06 · Dual Web

Readable by people, retrieval systems and agents.

A strong catalog surface makes identity, source hierarchy and evidence easy to recover without pretending that machine-readable files can force an interpretation.

  1. 01

    Keep product, collection and publisher identities stable across visible content and structured data.

  2. 02

    State the source hierarchy explicitly: Shopify supplies commerce records, WordPress publishes the catalog surface, Shopify retains checkout.

  3. 03

    Bind claims to rendered pages, exact versions and observable behavior instead of generic SEO promises.

07 · Plan your SEO

What this hub does not claim

In three steps

Build your first product content journey.

Start with the SEO guide, then explore the plugin and compare Free and Pro.